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Personal Care

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eMindful

Live, Virtual Mindfulness Programs Free for 90 Days

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Hearing & Vision

ContactsDirect

Save on Contacts plus Free Express Air Shipping

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Hearing & Vision

Beltone

Free Hearing Screening and Set Discounted Prices on Hearing Aids

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Home & Family

Medline - Evenflo

Save 25-40% Off MSRP Prices on Evenflo Breast Pumps and Accessories

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Fitness

Heart Rate Monitors USA

Up to 55% Off Select Garmin, Polar, and Fitbit Products

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Fitness

Adventure Cycling

50% Off First Year Membership

Details 207 Favorites

Because health is a big deal®

Gain access to health- and wellness-related deals on fitness products, gym memberships, healthy eating and more.Open to businesses, families and individuals who are members of participating BlueCross BlueShield companies. Learn More

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There really is no reason not to be healthy or get healthy (remember it’s never too late).

— Cassandra E.

Since starting at the gym for the first time nearly a year and a half ago, I've lost fifty pounds, eliminated my hypertension and knee pain.

— Shann C

Fitness your way has changed my life, if one gym doesn't have a class or pool, FYW allows me to custom design my gym experience.

— Michael M

Fitness your way is exactly that - fitness MY way! The centers included in my plan are close to home, and close to work. This keeps me focused on my exercise goals with NO excuses. The staff at my current facility are knowledgeable and helpful. This is truly a life long commitment for me!

— Louise M

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